Cadbury Loses Royal Warrant After 170 Years

Chocolate maker Cadbury has lost its royal warrant for the first time in 170 years.

Cadbury's US owner, Mondelez International, expressed disappointment at the loss of the warrant. I Photo: Cadbury Dairy Milk Facebook

The Birmingham-based chocolatier, which was first granted the royal endorsement by Queen Victoria in 1854, has been dropped under King Charles, Shehnaz Khan reported for BBC News.

Cadbury's US owner, Mondelez International, expressed disappointment at the loss of the warrant. The King has renewed royal warrants for 386 companies that previously held them under Queen Elizabeth II, including John Lewis, Heinz, and Nestlé.

Royal warrants, granted for up to five years, recognize companies that supply goods or services to the monarchy.

Among the King’s newly endorsed warrant holders are firms such as Moët & Chandon, Weetabix, and chocolate makers Bendicks and Prestat Ltd. Companies holding a royal warrant may display the associated royal coat of arms on their packaging, advertising, and stationery.

Earlier this year, campaign group B4Ukraine urged the King to revoke royal warrants from companies "still operating in Russia" following the invasion of Ukraine. Mondelez and consumer goods firm Unilever, which also lost its royal endorsement, were among those named by the group.