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Writer's pictureBy The Financial District

Jollibee Celebrates 25 Years Of Spreading Joy In North America

Jollibee, the global restaurant sensation renowned for its delectable Jolly Crispy Chicken and an array of mouth-watering menu offerings, is gearing up for a grand celebration as it marks 25 years of its triumphant expansion in North America.

Jollibee marks 25 years in North America with flair, offering exclusive meal deals, 'Joy Drops,' and collectibles. I Photo: Jollibee



This milestone celebration promises exclusive $25 anniversary deals, a limited-edition merchandise collection, and the exciting "Joy Drops," all aimed at giving its cherished patrons an unforgettable experience.

Founded in 1978, Jollibee's humble beginnings in the Philippines embodied its mission to spread joy through warm and friendly service and exceptional food.


When the brand ventured into North America a quarter-century ago, it carried these core values while simultaneously catering to Filipino-Americans yearning for a taste of their homeland.

Over the years, Jollibee transcended cultural boundaries, proving that quality food knows no borders, making this anniversary a momentous occasion in the brand's history.


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Maribeth Dela Cruz, President of Jollibee North America, expressed gratitude towards the brand's loyal fans who have been a part of the journey, stating, "As we celebrate Jollibee's 25th anniversary in North America, we honor our brand's calling by continuing to spread joy through our delicious product offerings."

She further added, "Each aspect of the celebration has been curated to provide our fans with a full Jollibee experience that is sure to surprise and delight."


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Jollibee has planned an extensive celebration that runs through November 15, featuring exclusive $25 anniversary deals, highlighting some of the brand's most iconic offerings.

The $25 Anniversary Deals include a six-piece Jolly Crispy Chicken Bucket paired with two pies of your choice, two sets of a two-piece Jolly Crispy Chicken meal with a side of your choosing, a soft drink, and a pie, as well as three Deluxe Chicken Sandwiches.



For fans eager to wear their love for the brand, Jollibee introduces an exclusive apparel collection, available for a limited time only, with prices starting at $25. The collection encompasses a wide range of items, from T-shirts and tote bags to bucket hats, providing enthusiasts with a chance to showcase their Jollibee pride.

To keep the festivities alive until the end of the year, Jollibee is launching "Joy Drops." These special tokens of happiness, shared across social media platforms and real-life settings, encapsulate the essence of the Jollibee brand.


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Each of the 25 Joy Drops promises a unique experience, from digital vouchers and exclusive merchandise to joyful content and even the opportunity to meet the brand's beloved mascot, Jollibee.

One lucky winner will also receive an all-inclusive trip to the Philippines.


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With a mission to serve great-tasting food and bring joy to everyone, Jollibee Foods Corporation, also known as Jollibee Group, is one of the world's fastest-growing restaurant companies.

It now operates 16 brands with over 6,500 stores in 34 countries, including the Philippines, United States, Canada, China, United Kingdom, Vietnam, United Arab Emirates, and Australia.

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The Jollibee Group is committed to sustainable business practices through its global sustainability agenda, "Joy for Tomorrow," focusing on food safety, quality, nutrition, employee welfare, and more.

Recognized for its excellence, the company has received numerous awards and distinctions, cementing its status as a beloved and respected brand.


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As Jollibee celebrates a remarkable 25 years in North America, it invites all to join the festivities and experience the joy that has made it a global icon in the world of food and dining.





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